Increased conversion rates
By creating a smooth, engaging path for users, Conversion Flows ensure higher conversion rates than traditional methods.
Let customers
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Access
Follow
Shop
Love
your brand
Increase conversion rates with QR-enabled customer journeys. Collect customer info, identify audience behavior, and unify your marketing channels — all with one platform.
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Enterprise grade data protection and security
Learn more about Flowcode's privacy efforts, and our standards with GDPR, SSO, CCPA, SOC2, and HIPAA compliance.
Conversion Flows maximize your return on investment
Meet the comprehensive solution to connect your offline audience to your online brand.
Personalized customer journeys
Tailor experiences to individual users, making interactions more relevant and engaging, driving loyalty and repeat business.
Seamless offline to online tracking
Capture offline interactions and link them to online actions, providing a complete view of the customer journey and improving attribution accuracy for each customer.
Comprehensive analytics
Gain deep insights into customer behavior with detailed full funnel analytics and geolocation tracking, enabling data-driven decisions and optimizing future campaigns.
Enhanced insights with FlowID
Access detailed customer behavior compared to your typical scan, and gain more comprehensive intent signals than your traditional metrics.
GDPR Compliance
Discover why GDPR compliance is crucial for QR code providers like Flowcode, ensuring the secure and legal handling of personal data across international borders.
CCPA Compliance
Discover how Flowcode ensures QR code technology complies with the California Consumer Privacy Act (CCPA), safeguarding personal data and maintaining consumer trust.
SOC2 Compliance
Explore how SOC2 compliance ensures the secure management of customer data and sets a high benchmark for data security in Flowcode's QR technology.
SSO compliance
Discover how Single Sign-On (SSO) can enhance both security and user experience by reducing password fatigue and minimizing security risks.
How do I use FlowID?
FlowID has infinite applications across industries.
Interaction
Real estate listings
FlowID helps real estate agents understand interest profiles for their warmest leads so they can personalize follow-up communications.
Integration
E-commerce
FlowID integrates with platforms like Shopify to track customer interactions from product discovery to purchase, helping optimize future online shopping experiences and drive sales.
Attribution
Paid media
FlowID attributes and segments your most engaged audience in any media campaign, digital or print, to make understanding behavior and retargeting easy.
Personalization
Events
FlowID provides next level insights on your event attendees and re-engages them after based on their personalized audience preferences.
Join the movement.
Check out the best of our recent brand activations. Flowcodes work for any brand, anywhere, and all the time.
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Frequently asked questions
Questions not answered?
What are the pricing tiers available, and what features do they include?
We offer flexible pricing tiers to suit different needs. Our Enterprise plans come with unlimited scans, advanced analytics, custom domains, and dedicated account management, providing everything you need to maximize your marketing efforts.
What marketing campaigns (like "Scan to win") have the best engagement, and where should QR codes be placed?
The best marketing campaigns, like "Scan to win," have the highest engagement when QR codes are large enough for easy scanning and placed in accessible, high-visibility locations such as at eye level on printed materials, TV screens, or other media where users are most likely to notice and scan them; Flowcodes with a call to action foster 2X the engagement compared to standard codes.
Is it necessary to use unique QR codes for different placements and can their traffic be identified?
It is best practice to use a unique QR code on each placement in order to track the performance of unique interactions through UTM parameters and our detailed scan analytics, ensuring you always know how and where your traffic is flowing. A singular QR can be used across multiple placements, but analytics by placement will not be available.
How do the APIs work with existing analytics, and how do they ensure compliance with data privacy laws?
Our APIs integrate effortlessly with your existing analytics platforms, ensuring a seamless flow of data that enhances your insights. Additionally, Flowcode is fully compliant with GDPR and CCPA regulations, so you can trust that your data privacy is always prioritized.
What metrics are available to clients after scans, and what output parameters are provided by the analytics API?
Clients can access a wealth of metrics including conversion rates, engagement rates, and geo-analytics. Our analytics API offers detailed parameters such as scan data, conversion events, and engagement details, providing a comprehensive view of your campaign performance.
What third-party platforms does Flowcode integrate with?
Flowcode integrates with various CRM, email and SMS marketing, e-commerce, analytics, automation and data platforms. See our full list here.
Does Flowcode provide any creative work beyond its core services?
Beyond our core technology, Flowcode offers custom design services for QR codes for both print, digital and TV, ensuring your codes are not only functional wherever they show up but also visually aligned with your brand identity.
What are reusable or dynamic QR codes for and how is their traffic identified?
Reusable or dynamic QR codes are used to track and manage customer interactions by linking to various destinations and dynamically updating the content behind the QR codes; their traffic is identified through unique tracking technology, such as FlowID, which captures detailed user activities and interactions across multiple touchpoints using email or anonymous identifiers, first-party cookies, and integrations with analytics systems.
Does Flowcode have a dedicated sales team, and how do partnerships work?
Yes, Flowcode has a dedicated sales and customer success team that partners with you to manage accounts, support integrations, and customize solutions to fit your unique needs, ensuring a smooth and effective collaboration.
How can first-party data be captured and retargeted for higher conversions?
Capture first-party data through FlowID, our proprietary tracking tool that monitors lifetime customer interactions. Segment and retarget this data via CRM and CDP integrations to drive higher conversions and deepen customer engagement.