Advanced Analytics

Attribution and insights at your fingertips

Ready to access unparalleled insights and robust tracking tools? Empower your team with data that provides a deeper understanding of customer behavior and tools to measure the ROI of offline marketing campaigns.

Soc2 CompliantGDPR CompliantCCPA Compliant
G2 AwardsG2 stars
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Comprehensive analytics and insights suite

Real-time metrics
Instantly track every interaction with your QR codes and Conversion Flows, from scans to conversions.
FlowID data
Gain in-depth insights into customer behavior across both offline and online touchpoints.
Geolocation analytics
Visualize where your QR codes are being scanned across the United States to understand regional engagement patterns.
UTM parameters
Organize and analyze traffic sources, mediums, campaigns, and customer actions.

Track customer engagement with FlowID

FlowID is our patented data identity tool that transforms customer engagement by capturing and analyzing 1st party data across offline touch points, providing a comprehensive view of the customer journey from initial interaction to conversion.

FlowID powers analytics

FlowID powers your analytics suite to give you next level visibility into your customer, regardless of industry.
Interaction
Real estate listings
Capture and track interactions during open houses using QR codes. FlowID helps real estate agents understand which properties generate the most interest and tailor follow-up communications.
Integration
E-commerce
Integrate FlowID with platforms like Shopify to track customer interactions from product discovery to purchase, helping optimize the online shopping experience and drive sales.
Attribution
Digital marketing
Implement FlowID to monitor the effectiveness of offline marketing campaigns. For example, track which print ads or direct mail pieces generate the most QR code scans and conversions.
Personalization
Events
Use FlowID to manage event registrations and attendee engagement. Track which promotional materials drive the most interest and tailor event content to audience preferences.

Flowcode conversion pixel

Access powerful conversion reporting. Flowcode is the only solution on the market that enables brands to see the full funnel analysis from offline media spend to online conversions.

ROI on campaigns
Optimize conversions
A/B test funnels
Analyze audiences
Flowcode Pixel

API integration

Create dynamic Flowcode QR codes at scale and extract real-time data interaction into your native platform.

Automated creation
Data every 10 seconds
Performance attribution
Warehoused CRM data

Flowcode geolocation data

Access the only tool in the world that lets you measure offline engagement. Within your Flowcode portal, customers can view a live and interactive geographic map that gathers demographic information from your scans, right down to the zip code level.

Location data
Optimize conversions
A/B test campaigns
Analyze audiences

Organize data with tags and UTMs

Track performance
Measure the effectiveness of different marketing efforts and sources
Personalize journeys
Understand how users navigate through your content and identify key touch points
Customize tracking
Set up custom query parameters to capture specific data points relevant to your campaigns
Evaluate ROI
Use detailed data to evaluate the ROI of each marketing channel and campaign, optimizing future spend for maximum impact

Easy data automation

Seamlessly integrate with major CRMs, and enjoy user-friendly onboarding for easy setup and maximized platform use.

Our commitment to data privacy

We prioritize the privacy and security of your data by following the most advanced security practices, so you don't have to worry.
GDPR and CCPA compliance
Data collection and processing activities comply with the stringent requirements of GDPR and CCPA regulations.
First-party cookie tracking
First-party cookies provide accurate and reliable data tracking while adhering to privacy standards.
Secure data handling
Advanced security measures, including encryption and regular audits, protects and prevents unauthorized access and ensure data integrity.
SSO multi-factor authentification
Login with one set of credentials, simplifying the authentication process and enhancing security.
SOC2 compliance
SOC2 compliance demonstrates our commitment to high standards of data security and operational controls.
HIPAA
Encryption, access controls, audit logs, employee training, compliance monitoring, and third-party assurance are in place to protect the privacy and security of protected health information.
"Flowcode has provided our business a platform that allows our teams to track the impact we are having in a multitude of spaces. From events to consults, the business is gathering insights into how we can best meet our customers and consumers where they are. The account management has been outstanding; I appreciate the proactive solutioning that is provided before we know we need it. I also appreciate the dynamic functionality of the codes, and the peace of mind knowing our data is safe."
Amber S. Jones
Merchandise & Operations Manager, Royal Canin North America

Read our case studies

Contact us to unlock case studies on advanced marketing attribution with Conversion Flows, and learn how you can guide users seamlessly from initial contact to conversion.