Build direct relationships with customers
QR codes are an excellent way to get more people to your social media, email list and website. The problem is that many people don't know how to scan them. This is where the "Follow Us" QR code comes in. This type of QR code is designed to direct viewers to your social media or newsletter signup page, so they can easily follow you without having to type in a URL. You can then use your own custom design on this type of QR code, or simply use one of our designs.
With the right strategy, you can get a ton of new customers. But they cost 10x more than existing ones. So when you make a sale, turn that customer into a subscriber with a contact collection QR code that you place on advertisements and packaging. When people scan it, they'll be prompted to enter their information in your CRM system or sign up for an email newsletter. On average, subscriptions generate 3x more revenue per customer than purchases. You can easily integrate a QR code checkout system for e-commerce into the collateral as well.
Reviews are one of the most important elements of your business. They help customers make buying decisions, they build trust and they provide social proof that your product is worth buying.
In addition to a great product or service, you also need to have a good reputation. Products with higher ratings have a higher conversion rate. Make it easy for customers to give you that 5-star rating with a QR code that sends scanners to your review page.
The best part about using QR codes for reviews is that it will work on any shop app. QR codes can be used for Shopify or Bigcommerce, for instance.
You've already invested time and money in creating your packaging, so why not take the next step and add QR codes to your order inserts?
QR codes are an effective way to drive sales, increase retention, and encourage customers to re-order. Adding a Flowcode QR code on your order insert will make it easier than ever for customers to re-order from you.
How does this work? When a customer scans the code, they'll be taken directly to a page where they can place their order. A QR code checkout system for eCommerce added to an insert is a perfect way to give your existing customers discounts or specials on new products, or if you're running a special promotion.
Put all of your links in one place by organizing them on a Flowpage, our mobile-friendly landing page. Link to your newsletter signup, socials, contact information, marketing collateral, and more. Even integrate a QR code checkout system for e-commerce. You can also insert a QR code for Square payment portal on this link page. If you've got an existing website, you can link to it as well.
The Flowpage is also great for presenting your business as an expert in your field by providing links to articles you've written or relevant content from other sources. Add images, videos and other media elements to make it even more engaging and helpful for visitors.
The Flowcode QR code is an excellent way to get customers to easily reorder their favorites, discover new products and connect with you on social media.
The Flowcode QR code can be added to any type of packaging, including boxes, bags, and labels. The codes can be placed anywhere on your package, but it’s best to put them where they will be easy for consumers to scan.
For example, if you sell a product that comes in a box or bag, consider adding your code near the product logo or in a place where it will stand out when scanned. If your product is sold as a single unit without packaging (for example: candy bars), then you could add the code on the wrapper itself or on the back of each wrapper so that it is visible when people unwrap or open up each bar individually.
Key Flowcode features you get
There are many benefits to using QR codes for e-commerce. E-commerce sites can:
- Streamline the process of linking customers to products and services
- Quickly display product information and enable purchases with just a few taps of a smartphone
- Link to interactive content such as videos and promotional images, increasing engagement with customers.
- Add unique or branded QR codes to marketing materials and packaging to help raise brand awareness and recognition.
- Track the success of their campaigns by collecting data on how many times a QR code is scanned. For example, you can place QR codes on: packages, brochures, receipts, and billboards.
QR codes are widely used in the e-commerce industry to send people in the offline world to digital destinations like:
- Product pages
- CRM collection forms
- Feedback collection forms
Businesses typically use e-commerce QR codes to connect buyers with products. QR codes allow for a rapid connection, where only your phone is needed to reach an online destination. Examples include:
- A QR code on a billboard advertisement can send a code scanner directly to the product, where it can then be purchased.
- QR code in the packaging encouraging customers to register their email.
- QR code on the receipt directing to a marketing campaign.
- Place QR codes on the products or packing to share more information
Creating a QR code for an online business is free and easy with Flowcode. You can create a custom QR code where you can modify its:
Custom QR codes get much higher engagement than normal black-and-white codes because they pop out at you. Learn how to create a custom Flowcode.