Our Story
Why we built Flowcode

Hey there!

If you’re here, you’re probably thinking, “Is Flowcode just a fancy QR code? What’s the big deal?” We get it—QR codes have a reputation for being basic. Flowcode is anything but that. It’s not just about getting someone from point A to point B—it’s about turning that journey into something meaningful and measurable.

At Flowcode, we see the scan of a QR code not as the end of a journey, but the start of something extraordinary.

In 2020, Tim Armstrong— former President of Google Americas and CEO of AOL —found himself in a bustling market in China. He wanted to buy a bowl of noodles but didn’t have local currency. Without hesitation, the vendor pulled out her phone and displayed a QR code for payment.

Payment was seamless and revolutionary. At that moment, Tim saw the potential: What if QR codes could do more than process payments? What if they could modernize the way brands connect with consumers?

Fast forward to today: 97% of Americans own a smartphone, and 100% of us live on Earth (well, aside from the seven humans aboard the International Space Station). At Flowcode, we see your smartphone as more than a device—it’s your personal lightsaber, a tool of infinite possibility. And yet, despite our tech-forward world, over 80% of commerce still happens offline, and nearly half of marketing budgets flow into channels that can’t be effectively measured. That’s where Flowcode comes in.

Imagine your brand as a home—a place where your story, products, and experiences come to life. Flowcode transforms a QR code into your front door, inviting consumers to step inside your brand’s world.

Every scan is an opportunity: a personalized landing page, valuable insights, or even a seamless purchase.

That’s why brands like the NFL, NBCUniversal, and BMW trust Flowcode to forge stronger consumer relationships. With Flowcode, every interaction creates value, and every scan brings your brand to life.

As Tim puts it: “Flowcode is about bringing the magic of real-life moments into the efficiency of the digital age”. The next chapter of marketing is about proving that technology can enrich—not replace—the beauty of human connection.

Our tools help brands create experiences that feel more personal, human, and impactful.

Ready to get started?

Book a demo

Get a customized demo from the Flowcode team today! Explore use cases, placements, success stories and more with an in-house expert!
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.