In today’s marketing landscape, QR codes are no longer just utilities—they're powerful brand touchpoints, lead generators, and data capture tools. Marketers and enterprises need more than basic functionality. They need a platform that delivers branded experiences, actionable data, seamless integration, and enterprise-grade security.

While Uniqode (formerly Beaconstac) offers foundational QR code tools, it lacks the sophistication and capabilities serious marketers demand.
Flowcode is built differently—trusted by brands like the NFL, NBC, and BMW for delivering high-converting, secure, and fully branded QR experiences.

Here’s why Flowcode is the clear choice—and why Uniqode simply doesn't make the cut.

1. Branding, Aesthetics, and Customer Experience: Elevate Your QR Strategy

Your QR code is more than a link—it's the first visual impression your customers have. A bland, unbranded QR code undermines that opportunity.

Why Flowcode Stands Out:

• Fully customizable QR designs that reflect your brand’s identity
• Dynamic Smart Rules to deliver personalized experiences based on user behavior, location, and time
• Mobile-optimized landing pages designed to convert with custom CTAs like “Buy Now” or “Subscribe”
• Built-in A/B testing to maximize engagement and conversions

Where Uniqode Falls Short:

• Basic design options without brand-specific customizations
• No dynamic content or smart post-scan experiences
• No mobile-first landing pages or embedded CTAs

With Flowcode, every scan becomes a branded, data-driven opportunity—not just a redirection.

2. First-Party Data, Audience Insights, and Retargeting Power

Capturing scan data isn't enough anymore—modern marketing requires full audience insights, segmentation, and retargeting capabilities to maximize ROI.

Flowcode Powers Smarter Campaigns:

• FlowID assigns a unique, retargetable ID to every scanner
• Retarget across digital ads, social media, and email with first-party data
• Attribute performance with real-time geolocation tracking
• Build customer segments based on actual behavior and scan history
• Seamlessly push data into CRM and marketing automation systems

Uniqode Limits Your Visibility:

• Only basic scan analytics—no individual user tracking
• No retargeting or segmentation capabilities
• Limited or manual CRM integration options

Marketing today demands data ownership and activation. Flowcode ensures you build, nurture, and monetize your audience—not lose them.

3. Enterprise-Grade Security, Compliance, and Scalability

Security and privacy standards aren’t optional. For enterprises managing customer interactions at scale, SOC 2 certification and GDPR/CCPA compliance are non-negotiable.

Flowcode Protects Your Brand and Customers:

• SOC 2-certified infrastructure for maximum security
• Firewall-protected QR codes to prevent hijacking and fraud
• Full compliance with global privacy laws including GDPR and CCPA
• Role-based account permissions and dedicated client support teams

What Uniqode Misses:

• No SOC 2 certification or verified enterprise-grade protections
• No firewall protection for secure scanning experiences
• Limited support infrastructure for enterprise needs

With Flowcode, security and compliance come standard—not as an afterthought.

If You’re Serious About QR Marketing, Uniqode Isn’t Enough

If your business demands better branding, smarter data, and enterprise-grade reliability, QR Monkey-level platforms won’t cut it—and Uniqode’s limitations will only hold you back.

Flowcode offers:

• Beautiful, fully branded QR experiences
• Personalized scan journeys with dynamic Smart Rules
• Deep first-party data ownership and activation
• Bulletproof security and global compliance
• Seamless CRM and martech integration for scale

The world’s biggest brands trust Flowcode to drive engagement, capture actionable insights, and future-proof their QR strategies. Shouldn’t you?

Ready to leave basic QR codes behind?

Let's upgrade your QR strategy and unlock a future of branded, measurable, secure engagement.