MEDIA & Agency

Turn your media touchpoints into an experience network

Engage and extend your audience with mobile content hubs, commerce, and experience sponsorships.
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Trusted to drive 1B+ connections for over 75% of Fortune 500 brands 

CNBC Logo
ESPN Logo
NBCUniversal Logo
NCM Logo
Nextstar Logo
Paramount Logo
Peacock Logo
CNBC Logo
ESPN Logo
NBCUniversal Logo
NCM Logo
Nextstar Logo
Paramount Logo
Peacock Logo
CNBC Logo
ESPN Logo
NBCUniversal Logo
NCM Logo
Nextstar Logo
Paramount Logo
Peacock Logo

Why Media & Agency brands love Flowcode

Top Media & Agency Use Cases

Outdoor Paramount+ advertisement with Flowcode promoting exclusive originals and a show called The Madison.
In Real Life Media
Make every billboard, transit ad, and experiential activation measurable, routing consumers to branded experiences while driving attribution.
Person scanning an ESPN Flowcode on a phone with a football game playing on TV in the background.
Broadcast & CTV
Transform your broadcast and CTC audiences into deeply connected community members. Instantly drive content, DTC commerce, and experiences.
Person holding a smartphone displaying the Peacock FlowHub homepage with options to get started and bundle offers.
Direct Mail & Print
Drive 1:1 personalization at scale with unique codes per person, household, or offer, printed with your existing tech for real-time attribution and ROI.

Media & Agency Products

Flowcode & FlowURL to MediaHub

Give viewers a digital home curated just for them, unlocking merch, sweepstakes and resources that keep them engaged and brands informed.
Person holding smartphone displaying Peacock FlowHub with movie and TV options.

FlowID & Personalization

Unlock a unified view of each viewer across omnichannel touchpoints, powering more personalized experiences.
User profile of Arlo Quinn with contact info, $2.8K lifetime value, 23 conversions, last on May 8, and recent activities.

Flowcode Conversion Pixel

Close the loop on every media impression. The Flowcode Pixel attributes conversions across external destinations and ties each back instantly.
Flowcode Conversion Pixel graphic showing 138 conversions with 475% increase, 91% from QR code scans and 9% from short URL clicks.

Platform Intelligence for Media & Agencies

Flowcode Enterprise Governance for Media

Organize a simple and secure parent-child data structure across your portfolio of branded touchpoints. Keep master control of data, give brands operational control of touchpoints.
Paramount Enterprise Governance chart

Flowcode Workspaces for Media

Collaborate across teams, brands or partners in a dedicated workspace, the easiest way to manage shared assets and stay organized.
Three Paramount media project cards titled On-air promos, Q3 Contests, and Partnerships with associated team member photos.

Flowcode Media Data & CRM Integrations

Flowcode has pre-set API integrations with the world’s best enterprise data management, CRM, and marketing platforms—integrated seamlessly with your tech stack.
Flowcode suite of integrations with Mailchimp, Hubspot, Okta, Adobe, Snowflake, Salesforce, Microsoft 365 and Zapier.

Brand Kit for Media

Ensure brand governance across all teams and channels. Lock logos, colors, fonts, and designs so everything stays consistent at scale.
Paramount+ Brand Kit with logo, Flowcode design and colors.

NFL Shop

Viewers could scan the Flowcode with their smartphones, which directed them to NFL Shop’s online store, allowing them to immediately browse and purchase merchandise. This simple, frictionless experience enabled fans to interact with the ad and convert interest into purchases in real-time.

$25k
Revenue generated
10k
Connections in just 60s
A group of six friends smile and exclaim with arms raised while cheering with one man holding a football.A group of six friends smile and exclaim with arms raised while cheering with one man holding a football.

FAQs

Have a question? We are here to help.
How do agencies use Flowcode to make out-of-home advertising measurable?

Flowcode transforms out-of-home placements like billboards, transit ads, print, and direct mail into fully trackable brand touchpoints. Each Flowcode captures engagement data including time, location, and device type, giving agencies verified attribution across channels that have historically been difficult or impossible to measure with precision.

Can Flowcode be white-labeled or customized for agency clients?

Yes. Flowcode's Workspaces product allows agencies to manage multiple brand clients under a single platform, with full creative customization per client. Each client's Flowcodes, FlowURLs, and FlowHubs are designed to match individual brand guidelines, while the agency retains centralized data governance and consolidated performance reporting across the full portfolio.

How does Flowcode help agencies prove campaign ROI to clients?

Flowcode's analytics dashboard gives agencies a real-time view of engagement across every channel, like connection volume, downstream conversions, and audience data. This creates a unified attribution layer that connects physical and digital media performance, making it straightforward to demonstrate client ROI across omnichannel campaigns in a single shareable dashboard.

What integrations does Flowcode offer for media and ad tech stacks?

Flowcode integrates with leading CRMs, marketing automation platforms, and data management tools including Salesforce, HubSpot, and major ad platforms. Data captured through Flowcode syncs into client tech stacks for retargeting, lookalike audience building, and cross-channel campaign optimization — without requiring custom data pipelines for standard integrations.