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How to Connect a QR Code to Instagram

September 12, 2022
Alex Rosenberg

There's no need to explain the power of Instagram as a social platform — but how rapidly are you able to bring people to your page from the real world. QR codes allow for rapid connection, and can instantly bring scanners to any Instagram account of your choice.

How do I create a QR code for Instagram?

Anyone who has an Instagram and flowcode.com account can link a QR code to their profile in under 60 seconds (yes, that’s a fact). You’ll want to decide where exactly you want to send your audience when linking your QR code to your Instagram profile. You can send your audience to your Instagram feed, or to a specific post, Reel, or IGTV. Once you’ve identified your scan destination, you’ll want to copy the Instagram link and connect it to your QR code so you can start connecting with your audience instantly.

Using a QR code to scan to your Instagram is a great way to directly increase traffic to your account and grow your following. Replacing your username with a QR code on  print materials like business cards, OOH campaigns, marketing ads, and brochures is a great way to measure how and when people are landing on your Instagram page. This is also a fool proof way to ensure no one misspells your username, or if you’ve changed your username - they can still follow you! With Flowcode’s real time analytics you can adapt your posting schedule based on popular times and days that people are scanning your QR code. You can link a QR code to any personal, business, or creator Instagram profile with ease.

Steps to create a QR code for your Instagram

Step 1: Go to www.flowcode.com/free-qr-code-generator

connect a QR code to a PDF

Step 2: Login to your Flowcode.com account

connect a QR code to a PDF

Step 3: Navigate to the top left hand corner of the dashboard and select “Create”  —>  “Flowcode”. You will be redirected to the Flowcode generator where you will create your Flowcode and set the scan destination to an Instagram destination of your choice — for example, a link to your feed, in-feed post, Reel, or IGTV.

connect a QR code to an Instagram

Step 4: Once you’ve been redirected, select “Make one Flowcode”

connect a QR code to an Instagram

Step 5: Name your Flowcode

connect a QR code to an Instagram

Step 6: Under “I want my code to scan to”  select the"Instagram" icon, and paste your link URL.

connect a QR code to an Instagram

Step 7: Design your Flowcode. There are several options to choose from. Click here to learn more about how to design your code.

connect a QR code to an Instagram

Step 8: Select “Create” or “Create and Download” to start using your code! You must select “Create” or “Create and Download” in order to ensure your QR code is activated. Screenshotting your QR code will not activate your QR code. You must input your Instagram URL in step #6, otherwise the “create” buttons will appear grayed out.

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