financial services & insurance

Personalized experiences for financial services touchpoints

Leverage your sales force, sponsorships, events, and partners to scale application growth funnels.
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Trusted to drive 1B+ connections for over 75% of Fortune 500 brands 

Liberty Mutual Logo
SoFi Logo
Workday Logo
Liberty Mutual Logo
SoFi Logo
Workday Logo
Liberty Mutual Logo
SoFi Logo
Workday Logo

Why Finance & Insurance brands love Flowcode

Top Finance & Insurance Use Cases

Liberty Mutual insurance ad with a man and meerkat on a yellow vintage police car and a large Flowcode for pricing.
In-Branch Placements
Transform branch signage, ATM displays, and advisor materials into trackable touchpoints that drive trust and action through personalized experiences.
Smartphone displaying PenFed Credit Union FlowHub on a brochure promoting digital banking and zero ATM fees with a Flowcode.
Direct Mail & Print
Drive 1:1 personalization at scale with unique codes per person, household, or offer, printed with your existing tech for real-time attribution and ROI.
Two men seated on stage having a discussion in front of a large screen displaying a Flowcode.
Events & Sponsorships
Connect conference booths, community events, and sponsorship experiences to mobile applications and promotional offers.

Financial Services & Insurance Products

Flowcode & FlowURL to FlowCards

Strengthen relationships by unlocking personalized business cards at scale to share contact information, latest offers and resources.
Smartphone screen showing a Liberty Mutual Insurance contact card for Jane Sample with photo and contact options.

FlowID & Personalization

Unlock a unified view of each customer across omnichannel touchpoints, powering more personalized experiences.
Profile card of Ethan Cole with contact info, $3.4K lifetime value, 14 conversions, and activity logs for SoFi card.

1:1 Personalized Flowcodes

Personalize every Flowcode and securely activate all customer touchpoints at the individual level.
SoFi Flowcode leading to a personalized offer for a 2% cash back rewards card for Ethan.

Platform Intelligence for Financial Services

Flowcode Enterprise Governance for Finserv

Organize a simple and secure parent-child data structure across your portfolio of branded touchpoints. Keep master control of data, give brands operational control of touchpoints.
SoFi Enterprise Governance chart

Flowcode Workspaces for Finserv

Collaborate across teams, brands or partners in a dedicated workspace, the easiest way to manage shared assets and stay organized.
SoFi Credit Cards offers: East Coast Team SoFi Essential Card, Rewards Card In-Mail Sign-Up, 2% Cash Back Pre-Qualification.

Flowcode Finserv Data & CRM Integrations

Flowcode has pre-set API integrations with the world’s best enterprise data management, CRM, and marketing platforms—integrated seamlessly with your tech stack.
Flowcode suite of integrations with Mailchimp, Hubspot, Okta, Adobe, Snowflake, Salesforce, Microsoft 365 and Zapier.

Brand Kit for Finserv

Ensure brand governance across all teams and channels. Lock logos, colors, fonts, and designs so everything stays consistent at scale.
SoFi Brand Kit with logo, Flowcode design and colors.

Rocket

“Flowcode helps us connect with talent more efficiently and elevate our events, with a platform and team we can truly rely on.”

Jade Oritz
Jade Ortiz
Senior Talent Relationship Manager
A woman in a grey blazer hold a binder, speaking to a man and woman who softly lock arms together.A woman in a grey blazer hold a binder, speaking to a man and woman who softly lock arms together.

FAQs

Have a question? We are here to help.
How do financial services brands use Flowcode in physical locations?

Banks, credit unions, and insurance providers use Flowcodes across branch signage, statement inserts, card mailers, and point-of-sale materials to connect customers with digital services like account enrollment, product education, appointment booking, and financial tools.

Can Flowcode help financial brands modernize their direct mail programs?

Yes. Flowcode transforms direct mail from a one-way communication into a measurable, interactive channel. Financial brands add Flowcodes to mailers and statement inserts to drive digital engagement (product sign-ups, calculator tools, and offer redemptions) with full visibility into which mailer versions and placements perform best.

 How does Flowcode support financial product education and customer onboarding?

Flowcode enables financial brands to surface the right educational content at the right moment. Whether on a product brochure, branch display, or ATM surround, customers can engage to access explainer videos, product comparison tools, and step-by-step onboarding guides, reducing friction and improving adoption rates for new financial products.

Does Flowcode meet enterprise security and compliance requirements for financial institutions?

Flowcode's enterprise platform includes role-based access controls, SSO, and API access management, which are designed to meet the governance requirements of large financial organizations. Data flows can be configured to route into existing CRM and compliance systems.